Smart Bomb Interactive Partners With Clever Communications for Animal Jam

Date: Nov 19 2012 22:38:23 Source: Press Release Views:
KeyWord: Animal Jam, Kids, Browser Game, Smart Bomb

November 19, 2012 --- Smart Bomb Interactive, known for developing and publishing family friendly titles such as National Geographic Animal Jam, today announced the start of their PR partnership with Clever Communications. Animal Jam is a browser-based game world enjoyed by millions of kids worldwide, with a strong emphasis on earth sciences, self-expression and fun. With cutting edge safety technology and a plethora of parental control options, it's also a safe haven online for any age. Kids and parents can check out Animal Jam at

"We've chosen to partner with Clever Communications for all our PR needs because of their longstanding ties in the gaming industry, with dozens of years of experience within their small but confident staff," said Smart Bomb Interactive's Marketing Director Natalie Shahmiri. "Their established and trusted relationship with the video game media is what makes them the perfect fit for Smart Bomb and Animal Jam."

Take on the role of your favorite animal in any color under the rainbow and get ready to Jam! Your animal avatar can explore the massive land of Jamaa, from the tops of mountain vistas to the bottom of the ocean. Discover awesome facts about the plants, animals, and natural wonders around you. Animal Jam is an online virtual playground for children who love animals and the outdoors, and is the result of an ongoing creative collaboration between Smart Bomb Interactive and National Geographic Global Media. With a goal of providing a fun, exciting and safe environment for kids to play online, Animal Jam also inspires kids to explore and protect the natural world outside their doors.

"We're very excited to be working with Smart Bomb Interactive and taking up the challenge of promoting Animal Jam," says Mika Kelly, owner of Clever Communications. "Animal Jam fills a unique niche in the market, providing both a safe and informative environment for kids to interact and play the games they like. There are even a few fun activities for parents!"

Players can look forward to exciting expansions and events coming to Animal Jam through the end of the year and throughout 2013. Fans can keep in the loop by following the Animal Jam blog , the game's Facebook page at, or on Twitter at

About Smart Bomb Interactive

Smart Bomb Interactive is a leading developer of online worlds and F2P games for players of all ages. Founded by game industry veterans in 2003, Smart Bomb has assembled a team that includes internationally acclaimed artists, engineers, designers, educators, online safety experts, and media professionals from many different disciplines. Together they create cutting-edge interactive entertainment for families, from online casual games to triple-A action titles. Smart Bomb is privately held, with development studio locations in Salt Lake City and Seattle.

About Clever Communications

Clever Communications offers companies a fresh new approach to the typical "PR agency" because we approach it with an internal view. Principal and founder, Mika Kelly spent more than 8 years leading PR efforts internally at interactive entertainment companies, working with numerous PR agencies and identifying their strengths and weaknesses to create the most effective agency in the industry. The Clever approach is to provide full-service media relations support to companies who need press coverage and consumer awareness for their products and services. Clever is experienced in representing developers and publishers of all genres and platforms including online, mobile and all handhelds and consoles. We are a trustworthy, experienced team of PR professionals who know what the client needs—because we have been the client. (contact:



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